Liv leads on Halpin’s marketing and communications, and also works with Halpin clients to advise on and deliver sharp campaign communications.
She is an experienced Case for Support writer, communications consultant and copywriter. With more than a decade of experience in marketing, branding, digital and print, social media and internal/external communications, Olivia knows how to tease out and amplify the most compelling elements of a campaign.
Her recent Case for Support projects include North London Collegiate School, Univ College (University of Oxford), and Bucks New University. She also worked with Cancer Research UK (and their partners the University of Manchester and the Christie NHS Trust) to develop messaging and a Case for Support for a flagship £150m cancer research building in the heart of Manchester.
She has also developed a Case for Support for London’s Bromley by Bow Centre, worked with University of Sheffield on their discussion briefing guide (a precursor to their Case for Support), developed a Case for Support for The Sainsbury Lab/John Innes Centre scholarship programme, and also written a Case for Support for St Marylebone Parish Church.
Liv advises on all aspects of internal and external communications, tone of voice, editorial style, top-line messaging, social media, professional biographies, press releases, and conference/event communications, executive summaries, strategy documents and other key campaign materials.